Health Food Store Identity

  • Sidewalk view of The Granary storefront in downtown Carleton Place, Ontario, featuring the store signage.
  • Two shelves of jars containing spices with signs like "GARAMSAH" and "CURRY POWDER".
Design mock-up of The Granary business cards in five different colour options, presented as stacks of cards on a horizontal surface.
Brand colour options mock-up
Early signage mock-up
  • "The Granary" business card on wooden table. The tagline reads "Organic is Good" and includes a contact email address and phone number.
  • Detail of "The Granary" business cards on wooden table. The tagline reads "Organic is Good" and includes a contact email address and phone number.
  • The Granary logo is printed on a white tote bag with text providing contact information and address.
Brief
The sole proprietor of this natural health store had aspirations beyond promoting a healthy lifestyle. I helped them deliver a message of honesty, quality, and sustainability through their brand voice and marketing, establishing The Granary a trusted destination for wholesome living and meaningful connection.
Client
The Granary
Sector
Retail
What I did
Brand Indentity, Graphic Art, Graphic Design, Project Guide